Pengaruh Persepsi Kemudahan Penggunaan, Persepsi Manfaat Serta Persepsi Kepercayaan Terhadap Minat Penggunaan E-Wallet Dana

Abstract

Abstract

 

This research was conducted at the Faculty of Economics and Business, Islamic University of Malang. The type of research used is quantitative research. The purpose of this study was to determine the effect of perceived ease of use, perceived benefits and perceived trust on interest in using the DANA e-wallet application. The sample used in this study were 85 respondents who were students of the Department of Management, Faculty of Economics and Business class 2017, especially users of the DANA application. Data collection techniques using a questionnaire. The results of this study indicate that the independent variable simultaneously has a significant effect on the dependent variable. Based on the partial test results, the variables of perceived ease of use, perceived benefits and perceived trust have a significant effect on interest in using the DANA e-wallet application.

 

Keywords : Perceived Ease of Use, Perceived Benefits, Perceived Trust, Interest in Use