Pengaruh Analisis Current Ratio (Cr), Debt To Equity Ratio (Der) Dan Total Assets Turnover (Tato) Terhadap Penilaian Kinerja Keuangan Pada Ekonomi Kreatif Sub Sektor Fashion Di Kota Malang Tahun 2016-2018

Abstract

Abstract

This study aims to find out about how the company's financial performance assessment of the creative economy of the fashion sub-sector in Malang in 2016-2018. In this study, the variables used to measure financial performance appraisal are using financial ratio analysis consisting of current ratio (CR), debt to equity ratio (DER) and total asset turnover (TATO). As for the assessment of the financial performance itself, it is measured using return on assets (ROA). Based on data from Malang City Cooperatives and Micro Enterprises Agency, there are as many as 150 creative economy companies engaged in fashion. And from the total, there are only 5 creative economy companies that meet the criteria or qualify as a research sample. In determining this sample, researchers used a purposive sampling method, namely determining the sample with certain criteria. There is also the analysis technique used, namely multiple linear regression analysis, namely with research data in the form of panel data. From this study, it resulted that the current ratio (CR) variable had a negative and significant effect on the evaluation of the company's financial performance (ROA). The debt to equity ratio (DER) variable also has the same effect, which is a negative and significant effect on the company's financial performance (ROA) assessment. And the total assets turnover (TATO) shows the results of a positive and significant effect on the assessment of the company's financial performance (ROA). As well as the effects simultaneously or together, these three variables show the results that the current ratio (CR), debt to equity ratio (DER) and total asset turnover (TATO) simultaneously have a significant effect on the assessment of corporate financial performance (ROA).

 

Keywords : Creative Economy, Corporate Financial Performance Assessment, Financial Ratio Analysis, Current Ratio (CR), Debt To Equity Ratio (DER), Total Assets Turnover (TATO).