Persepsi Mahasiswa Universitas Islam Malang Tentang Karir di Perbankan Syariah

Puput Febriyani, Afifudin Afifudin, Ratna Tri Hardaningtyas

Abstract


This study aims to determine and analyze the perceptions of students at the Islamic University of Malang regarding the prospects, challenges, and career readiness in Islamic banking, as well as the factors that may influence their perceptions of the prospects, challenges, and career readiness in Islamic banking. This study used a qualitative approach with a semi-structured interview method with 7 informants selected based on criteria. The data obtained were then analyzed through data reduction, data presentation, and conclusion drawing. The results show that students' perceptions of careers in Islamic banking tend to be positive, especially related to broad job opportunities, Islamic values that are in line with sharia principles, and the prospects for the development of the Islamic banking industry in Indonesia. Factors influencing these perceptions include knowledge and experience, personal motivation, family support, and the influence of the social environment such as peers and the community. However, several informants also revealed challenges, such as high work pressure in the banking sector. Thus, this study concludes that the perception of students of the Islamic University of Malang towards careers in Islamic banking is formed through a combination of complementary internal and external factors, which overall show a positive view of career prospects in this sector, but are still accompanied by an awareness of the challenges and the need to improve self-readiness, skills, and soft skills in order to be able to compete professionally in the world of work.

Keywords: Student perception, career, islamic banking, internal factors, external factors


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