PENGARUH PENGETAHUAN INVESTASI PERSEPI RISIKO INDIVIDUAL INCOME TERHADAP MINAT INVESTASI DI PASAR MODAL (Studi kasus pada Masyarakat Desa Saba Kecamatan Janapria Kabupaten Lombok Tengah)

Abstract

This study aims to determine the effect of investment knowledge, risk perception, and individual income on investment interest in the capital market by the people of Saba Village, Janapria District, Central Lombok Regency. The independent variables in this study are investment knowledge, risk perception, and individual income, while the dependent variable is investment interest in the capital market by the people of Saba Village. This type of research is quantitative research. The source of data in this study is primary data with data collection methods in the form of questionnaires. The population in this study is the Saba Village Community, with 100 people as the sample. Using regression analysis, the results show that the investment knowledge variable has a positive and significant effect on investment interest in the capital market, while the risk perception variable and the individual income variable have no effect on investment interest in the capital market. The result implies that improving and socializing investment knowledge is crucial in strengthening the national economy via capital market activity.

Keywords : Investment knowledge, risk perception, individual income. interest in investing in the capital market.