PENGEMBANGAN POTENSI WIRAUSAHA DESA WRINGINANOM MELALUI OPTIMASI SUMBERDAYA PRODUKTIF DAN KOLABORASI TRIPARTIT
Abstract
Wringinanom Village has MSMEs whose production is sourced from natural resources. The UMKM are the "Brogger Handycraft" sandal business, the "kriuk-kriuk" taro chips business unit, the herbal medicine business unit for Ainur. These three business units have problems in developing their business. triparit collaboration in order to realize sustainable business units and make village products a superior product of Wringinanom Village. The method used is an initial survey of village entrepreneurial potential, problem identification, coordination, training and demonstration plots, increasing entrepreneurial knowledge and skills, forming tripartite collaborations, technical guidance on the formation of new business networks , technical guidance for pioneering local and digital markets, and assistance in managing business legality.The results of this service are increasing entrepreneurship knowledge and skills, forming tripartite collaborations between villages, PT, and partners/stakeholders, Expanding new business networks, namely partnerships With institutions related to each MSME, MSMEs have a digital market, MSMEs have legal business P-IRT, online OSS and TIN for the three MSMEs. Conclusion The Wiradesa service program is a driving force for MSMEs in the village to continue to grow and there is an increase in MSME businesses including both the quality and quantity of MSME business performance.
Keywords: SMEs; economy; natural resources
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